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    Mar 18 th, 2012
    Web Content Tips No Comments

    Factors that Make Great Content

    Great content is something that every webmaster and content provider aims for. It is one of the main attractions that help to drive traffic to any website.

    People in the World Wide Web are talking about it, but not everyone is able to define it because there is no definite measure for greatness. As far as web content is concerned, greatness is a combination many important factors.

    Here are some of the most common factors that make up great content:

    1. Credibility

    Great content entails the author’s in-depth knowledge of the topic he or she is talking about. Knowledge comes from years of experience and it begets credibility which establishes you as an authority on your niche.

    2. Time and Effort

    Even if you possess good knowledge about your subject, you cannot create great content if you do not devote enough time and effort to produce it. There are other factors that can help to make your content interesting, like quality and structure. These will make your posting look professional. Your readers spend their time reading your content. You should value it by spending time and effort to make your article engaging, informative and professional.

    3. Applicability

    Great content is something that makes the reader discover or learn something after reading it. People are interested in content which can give them some benefits, knowledge and skills which are applicable in their daily endeavors.

    4. Shareability

    Lots of content become viral because it compels people to share it with their friends and contacts on the web. One of the most important factors that make great content is its ability to make people proud to share it with others.

    These are some of the factors that help to make great content. But it is not the only thing that you need to do to attract traffic and generate sales. You need to distribute it and share it with your contacts especially in the social media to let people know that you have released another great article.

    Great content can not serve its purpose to the maximum if you just leave it on its own after creating it. You have to make it visible to let people know that it exists.

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