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    Aug 24 th, 2011
    Web Content Tips No Comments

    Common Mistakes to Avoid When Writing Web Content

    Article marketing and writing content for your blog or business website is a career that can reward you with lots of benefits including monetary rewards and learning new skills.

    Effective keyword examination and niche research and the use of online marketing strategies and tools are among the things you will learn as a content writer.

    As we all know, a writer’s main purpose for writing articles on the web is to provide information. This is what users are looking for on the web. The information given by your article is the real value it provides. It is in fact the very reason why research is involved in the process. It is also the reason why you should avoid committing some mistakes which can affect the quality and readability of your content.

    Here are some of the common mistakes to avoid when writing content for the web:

    1. Inadequate Research

    You can never produce quality content with poor research. As it has been said, “content is king,” and it should be able to deliver what your reader is looking for in your website. Your article should be able to deliver what its headline promises as your headline should also be able to tell what the article is about, at a glance.

    2. Incoherence and Poor Structure

    No reader will stay a second longer if your articles do not contain a smooth flow of ideas. No matter how useful your information maybe, if it can’t be fully understood because of rambling topics and poor structure, your reader will surely leave. There are thousands of other websites willing to share their information about your topic.

    3. Incorrect grammar and spelling

    Even if your article is understandable enough, poorly constructed sentences, incorrect grammar and bad spelling are turn-offs to most readers. These should not be taken lightly because well-written articles that observe the proper use of grammar, spelling and punctuation help to earn the readers’ respect and trust in your website.

    4. Use of difficult words

    You may not know it, but the real mark of good writers, musicians and artists is to make complicated things simple and not the other way around. Many writers try to impress their readers by using difficult words instead of the common, simpler and easy-to-understand words to send their message across without the need to use a dictionary or thesaurus.

    This is not a good practice as it can only intimidate your reader and make your article confusing to them. Make your articles simple and understandable to the average individual; it is an added value to your work.

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