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adminReaders read written pieces because they are attracted by the title and topic of the article. But as a writer, you need to make your articles convincing enough to earn their trust. It is imperative that your articles should be well-researched, informative, factual and unique. You need to write with authority in order to earn […]
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adminCopywriting is one of the most promising careers today. This is because big and small businesses today rely on it for the promotion of their products and services. With the advent of the Internet, it has become the dominant method of providing marketing content for online businesses. Because of this, many people are interested in […]
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adminA copywriter is a businessman’s partner. His job is to craft words that aim to sell products and services. Copywriting is a part of the marketing arm of every business. Its function is to produce flawless, engaging and compelling copies that website designers post to websites and landing pages to enhance the selling potentials of […]
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adminLanding page is an online marketing term that refers to a single web page that appears when a web user clicks on an online advertisement. It usually displays a sales copy that serves as an extension of the advertisement. Most online advertisements when clicked, don’t usually take prospects to the home page of the website […]
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adminEvery marketer’s ultimate goal is to get the attention of his prospects, earn their trust and convert them into paying customers. As a copywriter, you know very well that the best way to attract customers is to focus on your prospects and to make your copies emphasize the benefits that your product can deliver to […]
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adminMany companies spend thousands of dollars in advertising expenses to maximize the exposure of their products in the market. Most of them strive to make their brand names known but they forgot to mention one of the most important things that the market is looking for: The benefits that their products can give buyers in […]
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adminGood copywriting is an important aspect of any online business. It spells the difference between a profitable website and an average one. Good copies refer to professionally written content which engages its readers and raises the credibility and authority of a website. They also contain the right graphics or images that are highly relevant to […]
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adminCopywriting is one of the most important elements in the promotion of products and services. It uses powerful words that stir people’s emotions and compel them to take action. Copywriters on the other hand, are the ones who produce copies that marketers use to make a connection with their target audience. They are the productive […]
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adminWriting for the web is totally different from writing for the printed media. They are different in the sense that they are expressed in different tones, but they are actually guided by the same rules for accuracy, grammar, spelling and other things. Many people who are used to writing top notch articles for the printed […]
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adminFunctional websites are the ones that attract traffic because of their fresh, informative and quality content. Websites that are regularly updated with useful information make people return to harvest more of those ideas in every now and then. They would even recommend that site to their friends and members of their virtual and physical communities. […]
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