Article writing is one of the best ways to promote your services or products because it has the capability to reach the largest audience which are your potential customers.
By submitting your articles to various article directories, you are actually creating an opportunity to invite your readers to pay a visit to your own website and take a look at what you have to offer. This is made possible by a back link that will bring your readers to your website.
In order to achieve this, you need to write in a way that catches the attention of your readers and make them read on until the end of your article. Articles that capture interest are structured in a way that makes it easy for the reader to understand what you’re talking about and get the point you’re driving at.
Structured, well-written articles usually earn confidence from readers. Good, factual articles establish you as a professional and they have a big chance to be picked up and published by other article directories and websites which ultimately leads to higher traffic.
For maximum impact, your articles should be formatted with the following components: Title, introduction or summary, body with supporting facts, ending and the resource box.
The title of your article is an important component of your article because it serves as the main attraction that prompts visitors to pause and spend time to read. It is like a promise to the reader that they will find something worthwhile if they choose to read on.
Introduction or Summary
This is the part of your article which serves as teaser that creates curiosity in the mind of the reader and entices them to read further.
The body of your article contains the facts that support your point in the title. It could be a revelation, procedure, the fulfillment of a promise stated in the title, or a solution to a problem.
The ending is the summary of all the items you presented in the article. It might state a conclusion or the wrapping up of the reasons why the problem was solved or how the promise was fulfilled.
The resource box is the part of your article which contains your bio as the author and a call to action with a link which prompts your readers to visit your website.